Rick Dobbis spoke to students at the School of Management yesterday about how the music industry is changing.
It is no secret that the music industry is no longer a record business. Nor is it very profitable for the same people anymore. Simon Cowell and the owners of Live Nation may be rubbing their hands together, but long-time execs are wondering how to keep themselves afloat.
Rick Dobbis was anything but idealistic in the face of these global changes. Currently Chairman of R-DOG LLC, a multi-dimensional entertainment company that serves clients such as the Rolling Stones and Yanni, Dobbis challenged to students to wonder what the industry would be like in five years.