Live: WNBA president Laurel J. Richie at Syracuse University

Laurel Richie has more than three decades of experience in consumer marketing, corporate branding, public relations and corporate management, with a long track record of developing award-winning campaigns that transform brands and drive business results. As president of the Women’s National Basketball Association (WNBA), she is responsible for setting the vision for the WNBA and overseeing all of the league’s day-to-day business and basketball operations. During her three years at the helm, Boost Mobile signed on as league’s first marquee partner, ESPN extended their broadcast partnership through 2022, and the league reached a new collective bargaining agreement with the players and their union.

Follow updates from Richie's University Lectures talk at 7:30 p.m. Wednesday in Hendricks Chapel, or join the conversation on Twitter by adding #RichieSU to your tweets.